Friday, June 01, 2007

a picture's worth a thousand words! ???

Or perhaps a thousand points!

Now we all know that Google search works pretty darn well. They also seem to be getting into just about everything. But now, for the first time (well as far as I know), Google has combined the power of the populus with folksonomy and a gaming style metaphor.

Yes, that's right you too can play
Google Image Labeler

{fast paced marketing music plays here}

What the heck is the "game" Google Image Labeler? Here are the rules and how this action adventure gets going.

First head over to the "game board" at

Next, select your nickname (you know the one you use in WOW or something)

Then carefully read the game rules...

You'll be randomly paired with a partner who's online and using the feature. Over a two-minute period, you and your partner will be shown the same set of images and asked to provide as many labels as possible to describe each image you see. When your label matches your partner's label, you'll earn points depending on how specific your label is. You'll be shown more images until time runs out. After time expires, you can explore the images you've seen and the websites where those images were found. And we'll show you the points you've earned throughout the session.

For example, this image can be described by the labels: sky (50 points), bird (60 points), soaring (120 points), or frigate bird (150 points).

"Paired with a partner". This is not a fight to the death, but rather a cooperative guessing game to see if you and your partner come up with the same labels for the images on the screen. And there is a time limit. Gotta get through the maze before it fills with water and you drown. No, I must be thinking of another game.

Wait, is there scoring? Like any good online game of course there is scoring!

SO why the scoring? That's how you are ranked to see if you qualify to appear on the "leader board" for today's pairings OR could it possibly happen, that you could be one of the "all time contributors"? Oh, be still my heart!

Leave it to Google to take one of the more boring jobs in the world of cataloging the lookup words for something and make it into an interesting online competitive experience. What the heck is up with these guys? Don't they take anything seriously?

Oh yea, that making money thing seems to be working.


1 comment:

Greg said...

Yeah, but wouldn't 'Photography Death Match' be a great name for the game nonetheless?